Please select your country to shop online and see products that are available in your country.
New Zealand
Australia
Journal/SABA Styles/The Evolution of Denim by S/B/

The Evolution of Denim by S/B/

28 Sep 2023

AshleighMounser

BANNER

For most, is today considered a wardrobe staple. A sturdy cotton fabric known for its durability and versatility, the fabric has, since its invention, been at turns popular, divisive, and even revolutionary. A symbol of Americana, and of rebellion, a quality pair of are now considered a wardrobe essential. From like S/B/ Anna High Rise to looser fitting staples like our Ava Cropped Wide Leg Jean, has an enduring appeal predicted to last for many more years.

Origins and Early Days

The origins of can be traced back to the 18th century, where a strong cotton fabric called "serge de Nîmes" was produced in the French city of Nîmes. It was this fabric that would lay the foundation for the rugged denim we know today. Yet, it wasn't until the late 19th century that denim would truly come into its own.

Birth of Denim Jeans

The iconic as we know them today were born out of necessity. In the mid-1800s, tailor Jacob W. Davis and his customer Levi Strauss created the first pair of with rivets at stress points, revolutionising with reinforced fabric. This ingenious design transformed outfits into coveted durable attire, tailored for miners and laborers.

Denim's Fit and Style Revolution

The 20th century brought about significant changes in style and fit. evolved from utilitarian to a symbol of youth culture rebellion. The 1950s saw the rise of blue as an emblem of individuality, embraced by icons like James Dean and Marlon Brando. association with freedom and nonconformity was solidified.

Denim Ban in Communist Russia

While was gaining popularity in Western cultures, it faced a unique challenge in communist Russia. , associated with Western capitalism, was banned due to its perceived ideological conflict with communism. The ban on , a quintessential piece of Americana, symbolised more than just fashion; it reflected the divisions of the Cold War era. , often referred to as blue , became synonymous with the spirit of Americana. It represented freedom, opportunity, and the pioneering spirit of the new world.

Changing Reputation and Styles

reputation continued to evolve, marked by changing styles and trends. From that embraced a more relaxed fit to the iconic that dominated the 2000s, remained a canvas for self-expression. Denim shorts and denim skirts further diversified the available options, allowing for greater choice.

The Rebirth of Denim

revival in recent years speaks to its timeless appeal. The comeback of , low-rise jeans, and various styles for both men and women shows the fabric’s adaptability to changing trends. Finding your most flattering fit has becoming something of an artform.

journey is one of evolution, adaptation, and freedom. From its inception as durable to its emergence as a symbol of Americana and self-expression, has transcended time, borders, shifting trends, and even bans. Quality are a winter packing list essential, and premium has become a SABA wardrobe icon. A long way from its rebellious origins, today is considered the very foundation of a smart casual wardrobe.

share:

Shop the Outfit

+ QUICK ADD

  • INDIGO
INDIGOS/B/
$199.00
Login For 10% OffLogin For 10% Off
$199.00

+ QUICK ADD

  • INDIGO
INDIGOS/B/
$199.00$129.00
$199.00$129.00

+ QUICK ADD

  • INDIGO
  • LIGHT INDIGO
INDIGOS/B/
$159.00
Login For 10% OffLogin For 10% Off
$159.00

Related Articles

To celebrate the start of summer, we're sharing our S/B/ by SABA X EPHEMERA new season collection. Discover how friends of SABA styled the latest edit.

29 Nov 2023 | 

SABA is proud to launch the second season of SABA x Ephemera, with a focus on styled swimwear in the everyday.

8 Nov 2023 | 

The shift from chilly winters to balmy springs, or scorching summers to crisp autumns, can often make for challenging outfitting, but new season styles from S/B/ transcend both trends and seasons.

28 Oct 2023 | 

Explore the world of denim with SABA and find your perfect fit.

11 Oct 2023 | 

Whether you're heading to wine country, escaping to the city, or lounging at a beachside retreat, SABA has the effortlessly elevated essentials for your trip.

6 Oct 2023 | 

Taking proper care of your denim is essential to maintain both quality and longevity. Follow these steps to ensure your jeans last for seasons to come.

SABA presents the S/B/ range, specially crafted for those seeking a polished look even during off-duty hours.

8 Sep 2023 | 

When it comes to resort dressing, striking the perfect balance between comfort and style is essential. SABA offers a range of luxurious resort wear that effortlessly embodies the essence of holiday dressing.

25 Jul 2023 | 

Planning on a winter escape this season? Prepare your winter wardrobe for the unpredictable cold-climate and ensure you have packed the essentials.

5 Jul 2023 | 

We’ve curated a collection of S/B/ By SABA must-haves that will make your next summer escape an absolute breeze!

30 Jun 2023 | 

EPHEMERA is an Australian lifestyle brand driven by a European aesthetic and a nostalgic state of mind.

30 Jun 2023 | 

Introducing our new swimwear collaboration: SABA x Ephemera. An exclusive partnership with Australia’s leading lifestyle brand, we are excited to expand our S/B/ By SABA collection to include elevated swimwear for off-duty moments.

27 Jun 2023 | 

Related Tag:

Loading